Vice President, Institutional Advancement & Executive Director, Foundation

• Bachelor’s degree in business, Management, Marketing, Public Relations, Communications, Development, or a related field.
• Minimum of 5 years’ experience in marketing or a related field.
• Experience in developing, implementing, and evaluating marketing/communication plans.
• Experience managing social media for an organization.
• Ability to work independently with strict attention to detail and high ethical standards.
• High-level communication skills with diverse stakeholders.
• Strong computer skills, including Microsoft Office Suite, Outlook, etc.
• Experience working with individuals from diverse backgrounds.

 

• Master’s degree in a related field.
• Experience in a higher educational setting.
• Project management skills.
• Fundraising experience.

As a member of the Executive Leadership Team, this role reports directly to the College President. It oversees the Stanly Community College Foundation and serves as the Public Information Officer, leading marketing and communication strategies, supervising staff, and disseminating information across various media platforms. The role also provides strategic leadership for the Foundation, including fundraising campaigns and financial strategy, and oversees Student Life activities, public events, College visibility, and alumni relations.

 

ESSENTIAL JOB FUNCTIONS:

Marketing, Public, Information, and Outreach:

• Oversee marketing, public information, community outreach, and student recruitment.
• Coordinate all marketing and outreach initiatives for the College.
• Serve as the College’s Public Information Officer (PIO).
• Collaborate with the Executive Leadership Team on strategic direction for marketing and outreach efforts.

 Reporting and Documentation:

• Prepare various written reports, including annual reports (i.e., Annual Foundation and Grants Report and College), letters, and promotional collateral materials.
• Attend Foundation Board and committee meetings; ensure minutes are prepared and achieved.

 Alumni and Donor Programs:

• Plan, implement, and promote alumni and donor giving programs, including scholarships and employee and alumni initiatives.
• Maintain accurate donor database records.
• Capture donor and prospect contact, biographical, and career information through surveys, projects, correspondence, website, and postal returns.

 Fundraising and Contributions:

• Solicit private monetary contributions through annual fund drives, planned giving, capital and major gift campaigns, endowment development, special events, business partnerships, and grants.
• Distribute Foundation funds via student scholarships, faculty and staff awards/grants, and other support for the College’s mission.

 Record Maintenance:

• Maintain all Foundation records, including donor/prospect records, the donor database, and donor recognition.

 

DUTIES:

Budget and Financial Management:

• Collaborate with the Foundation Treasurer/CFO and the college business office on budget development and accounting for all Foundation revenues and expenditures.
• Develop, monitor, and administer departmental budgets.

 Meeting and Event Coordination:

• Manage all Foundation-sponsored and hosted events, including the use of volunteers.
• Plan, coordinate, and implement marketing and public relations strategies, including assistance with college-wide and public-facing events.

 Fundraising and Development:

• Implement strategies for sustained college fundraising growth.
• Develop and maintain fundraising and recognition programs for faculty, staff, annual giving, alumni, planned giving, and other constituent groups.
• Solicit private monetary contributions through various campaigns and events.
• Establish and maintain relationships with donors through direct contact, email, alumni web pages, and print publications.
• Identify and cultivate potential benefactors from business, Foundation, philanthropic, alumni, and college staff communities.
• Distribute Foundation funds via student scholarships, faculty and staff awards/grants, and other support for the College’s mission.

 Confidentiality and Compliance:

• Observe appropriate privacy guidelines and maintain confidentiality of all records according to college policy.

 Strategic Planning and Collaboration:

• Coordinate strategic planning for the College.
• Work with the Foundation Board, its committees, and the College President to formulate and achieve development goals and objectives.
• Serve on the Executive Leadership Team, providing strategic direction for marketing, outreach, student life, and institutional advancement efforts.
• Support the College President and Vice Presidents on initiatives to promote student, employee, and community success.
• Chair or serve on other committees as appointed.

 Staff Supervision and Training:

• Train and supervise staff and volunteers in fundraising and Foundation office activities.
• Provide direction and supervision to the members of the Marketing & Outreach, Student Life, and Foundation departments, managing assignments, projects, leave, and performance evaluations.

 Marketing and Public Relations:

• Develop and implement comprehensive marketing/communication public relations plans and strategies.
• Serve as the College’s Public Information Officer (PIO), acting as the primary press contact during emergencies, events, and announcements.
• Coordinate all the College marketing and outreach efforts.
• Manage production of the College’s publications, including annual reports, strategic plans, internal communications, and promotional materials.
• Identify and conduct market research studies, analyzing results.
• Oversee the College’s social media presence.
• Establish and maintain institutional branding.
• Maintain an updated library of local students and College images for marketing materials.
• Participate in decisions related to the overall programming goals for Channel 21.
• Write scripts and assist with on-camera interviews for various video programs.

 Community Engagement and Outreach:

• Engage community leaders to enhance the College’s image and visibility.  
• Representing the Foundation on various college and community committees.
• Establish relations with key organizations and civic groups such as the Stanly County Chamber of Commerce, Rotary Clubs, United Way, etc.
• Oversee community outreach efforts to promote College programs and services.
• Attend external professional meetings and civic functions on behalf of the College and Foundation.
• Collaborate with college departments to introduce alumni involvement to current and graduating students.

 Student Recruitment:

• Support the Student Success division with student recruitment initiatives to maximize College growth.

 Professional Development:

• Stay updated on fundraising trends, friend-raising, alumni management, technology, and board development.
• Adapt to change in a fast-paced environment.
• Demonstrate organizational, decision-making, and project management skills to manage multiple projects.
• Cultivate positive relationships with internal departments and the media.

 Other Duties:

• Perform other duties as assigned by the College President or the Foundation Board.
• Develop policies and procedures related to the above departments.

JOB TRAINING:

• FEMA PIO training program.
• New employee onboarding.

 Suggested Training:

• Participate in community college-sponsored professional development activities/trainings.

 

 

Please complete an online application at www.stanly.edu/college-information/employment-opportunities.